moo.com – personalized business cards

I don’t normally do “gushing praise” but London-based moo.com offer an amazing personalized printing service that is an absolute joy to use. Their website is very slick and user-friendly. They offer a very compelling product and the icing on the cake (at least for me) was this email I received after I placed an order…

Hello Walter

I’m Little MOO – the bit of software that will be managing your order
with us. It will shortly be sent to Big MOO, our print machine who will
print it for you in the next few days. I’ll let you know when it’s
done and on it’s way to you.

Remember, I’m just a bit of software. So, if you have any questions
regarding your order please contact customer services (who are real
people) at:

flickr@moo.com

Thanks,

Little MOO, Print Robot

Now some hard-hearted cynics might say this is just a little too cute and web2.0ish. Me – I think we need more cutesy stuff like this in the world of software.
I can’t wait to receive my personalized business cards.
I’m a fan.

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